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The Conversationalist

Old School, fond of human engagement, but still able to go digital.

high tech Question

1 of 5

Topic : Call Center

When is the Conversationalist most likely to use a call center? 

SELECT YOUR ANSWER

1 of 5

Topic : Call Center

correct: to make a complaint

30% of Conversationalists prefer to use the call center to make a complaint, compared to just 20.3% who use the call center to compare products or services.

what would you like to do next?

1 of 5

Topic : Call Center

INcorrect: To compare products or services

Only 20.3% are leveraging the call center to compare their products and services. 30% of this group use the call center to make a complaint - the task most completed via a call center.

what would you like to do next?

2 of 5

Topic : Go In Store

What percentage of Conversationalists go in store to renegotiate their high-tech contracts? 

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2 of 5

Topic : Go In Store

correct: 26.6%

26.6% of Conversationalists renegotiate their contracts in store - nearly equal the amount that leverage the call center to do so.

what would you like to do next?

2 of 5

Topic : Brand Website Self Help

INcorrect: 15.3%

26.6% of Conversationalists renegotiate their contracts in store - nearly equal the amount that leverage the call center to do so.

what would you like to do next?

3 of 5

Topic : Call Center vs. Go In Store

When comparing technology suppliers, is the Conversationalist more likely to use a call center or go in store?

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3 of 5

Topic : Call Center vs. Go In Store

correct: go in store

27.6% of Conversationalists prefer to use the store to compare their products and services versus just 20.3% who do so via the call center.

what would you like to do next?

3 of 5

Topic : Call Center vs. Go In Store

INcorrect: call center

Only 20.3% of Conversationalists would rather use the call center to compare products and services. 27.6% prefer to go in store - the most preferred method when choosing a tech service.

what would you like to do next?

4 of 5

Topic : Go In Store

When is the Conversationalist least likely to go in store?

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4 of 5

Topic : Go In Store

correct: to make a complaint

While Conversationalists enjoy face-to-face communication, they are least likely to use the store to make a complaint, with only 20.3% preferring to do so. However 24.7% will use the store to cancel an existing contract.

what would you like to do next?

4 of 5

Topic : Go In Store

INcorrect: to cancel a contract

Going in store to cancel a contract is preferable to making a complaint for the Conversationalist. Only 20.3% leverage the store to make a complaint.

what would you like to do next?

5 of 5

Topic : Go In Store vs. Call Center

What channel does the Conversationalist prefer to make a payment? 

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5 of 5

Topic : Go in Store vs Call Center

correct: go in store

22.4% of Conversationalists use the store to make a payment, compared to 20.6% who leverage the call center.

You got 0 out of 5 correct!

what would you like to do next?

5 of 5

Topic : Brand Website Self Help

INcorrect: call center

20.6 percent of Conversationalists use the call center to make a payment, nearly 2% less than those making a payment in store.

You got 0 out of 5 correct!

what would you like to do next?